New Model Y now available in Qatar
Nearly five years ago, the first Model Y units were delivered to their owners, marking the debut of a global best-seller. Today, Tesla is introducing new Model Y in Qatar. New Model Y features extensive reengineering, maximizing efficiency, comfort, connectivity, and safety with a completely redesigned interior and exterior. Model Y, the global best-seller Model Y has been produced in over 3.5 million units at Tesla’s Gigafactories across three continents. Since day one, Model Y has been praised globally for its versatility, ease of use, practicality, safety and efficiency-all at an accessible price point. In 2023, Model Y made history by becoming the first-ever electric vehicle to top the global best-selling vehicle list, across all powertrains and energy types. While final confirmation is pending, Model Y is on track to be the best-selling car in the world again in 2024. This is further proof that electric vehicles appeal to a broad audience and are suitable for a wide range of scenarios. Produced in Europe for the Middle-East at the Tesla Berlin-Brandenburg Gigafactory in Germany since 2022, Model Y has already had a significant impact on transitioning the local fleet to sustainable transport, in line with Tesla’s mission. With the introduction of new Model Y, Tesla builds on a global best-selling platform to bring a new benchmark to the market. The benchmark just got better Considering the feedback from owners, Tesla’s engineering and design teams have developed new Model Y incorporating significant improvements in refinement, premium-ness and ergonomics in every area, while not departing from what made it a global bestseller. New Model Y is designed with a focus on ride comfort while retaining the agility and connection Tesla is known for. Building on the improvements brought to Upgraded Model 3, new chassis settings and attributes provide a high-level of comfort to all passengers, without compromising handling. A new design serving functionality New Model Y features a fully redesigned exterior that offers exceptional aerodynamic efficiency, high-speed stability, crash safety and build quality. Diverging from Model 3, the front and rear lightbars draw inspiration from Cybertruck and Cybercab designs. The full-width, three-piece lightbar is engineered to be aerodynamically efficient and enable the best possible pedestrian safety performance. The rear light bar spans across the vehicle, making it not only one of the largest lightbars in the industry but the world’s first production application of an indirect, externally reflected lighting system that projects the rear lamp function onto a custom applique. The exterior redesign has reduced the overall drag and combined with new wheels featuring improved aerodynamics and low-resistance tires, it leads to enhanced range. Model Y was already the most efficient SUV in its class. By carefully reworking every energy-consuming subsystem, Tesla has unlocked significant improvements in energy efficiency, resulting in real-world gains for owners without additional costs. A new front camera is now available, located in the front fascia. It offers drivers an expanded view of the surroundings on the center screen and is equipped with a fluid washer and integrated heating to prevent fogging and stay clean in all weather conditions. Refined and more comfortable cabin Excellence in interior refinement and ambience has been a key focus with new Model Y. The cabin is enveloped in premium yet durable materials, including aluminum and textile, while customizable ambient lighting is dynamically integrated for both day and night. Additionally, new manufacturing processes provide an elevated level of craftsmanship. With the introduction of acoustic glass on every surface, paired with new sound-dampening materials, new Model Y offers a whisper quiet ride. Road noise is reduced by 22%, impact noise by 20% and wind noise by 20%. Upgraded new low-E glass roof reflects 7 times more solar energy, reducing heat transfer into the cabin. Combined with best-in-class HEPA filtration and advanced heat pump technology, the thermal system remains highly efficient, quiet, and high-performing—ensuring the perfect temperature for all passengers. The two front seats have been redesigned for improved comfort and are now ventilated. The second-row seats also offer enhanced comfort and convenience with easier-to-access buckles, longer cushions, deeper bolsters, with powered recline and fold-flat operation. Both first and second rows are heated, and all are working seamlessly with integrated climate controls. The new center console now features sliding doors with precise, smooth movement, and is covered in genuine aluminum revealing both a cupholder and extra storage. Additional aluminum accents adorn the steering wheel, door trims, and instrument panels. True to its original uncluttered driving experience, new Model Y includes both haptic switches and physical buttons. Ergonomics and usability are enhanced with customizable steering wheel switches for quick access to frequently used vehicle functions. A new precision-engineered indicator stalk ensures effortless control while driving. Blind spot indicators are now integrated within the front doors’ tweeter area, which complements the existing on-screen functionality. Improved connectivity and entertainment for everyone Second-row passengers can now enjoy their own 8” touchscreen, featuring integrated climate controls and entertainment options, including gaming, audio, and video streaming. Fast-charge laptops and other portable devices is convenient, with one front and two rear USB-C charging ports, with up to 65W of power. The Tesla-developed audio system offering up to 16 speakers has been redesigned to offer an even more immersive music listening experience. Some speakers are invisible thanks to an acoustically transparent textile material developed in-house, which compliments the sleek aesthetic of the interior and enhances audio performance. Improvements have also been made to the microphones, for 66% clearer calls. Connectivity has reached the next generation with redesigned hardware, delivering a significant boost to cellular performance: 50% faster download speeds and a 30% greater range. Wi-Fi connectivity has also been greatly improved, with download speeds up to 300% faster for smoother video streaming and software updates, and a range extension of up to 200%, ensuring sustained connectivity in areas like garages and driveways. Phone key performance and reliability have seen a 10X improvement, thanks to the addition of Ultra-Wideband and other enhancements, which also enable hands-free trunk opening when paired with the Tesla
Ford Middle East Strengthens Its Position as Leading OEM with Record Sales Growth in 2024
Doha Qatar, February 10, 2025 – Ford Middle East celebrated a remarkable year in 2024, achieving its best sales performance since 2016, with unit’s sales more than double compared to 2022. The success is attributed to substantial market share gains in key countries such as the United Arab Emirates, Kuwait and Ford’s largest market in the region, Saudi Arabia. As a result, Ford Middle East has secured its position among the top five Original Equipment Manufacturers (OEM) by sales volume. “One of the primary reasons behind our stellar performance in attracting new customers to the Ford brand is the launch of new products across various segments and the outstanding efforts of our distributor partners, who consistently excel in understanding and meeting the diverse needs of our customers. This accomplishment is a true testament to our partnership and shared commitment to exceeding our customer experience, underscoring the effectiveness of our regional strategy, which is built on a diverse portfolio of nameplates sourced globally,” said Ravi Ravichandran, President of Ford Middle East. The remarkable 25% year-on-year (YoY) sales growth experienced by Ford Middle East in 2024 significantly outpaced market growth, highlighting the strong appeal of Ford’s product lineup with customers across the region. The UAE contributed significantly to the impressive regional growth, achieving an outstanding 65% year-on-year increase in sales, with the Territory, Everest, and Ranger leading the charge. In Saudi Arabia, sales climbed by 16% year-on-year, with the Taurus leading in volume, followed by the Territory, and Everest. Meanwhile, in Kuwait, with an 11% year-on-year increase, the Territory claimed the top spot, the F-150 came in second, and the Taurus secured the third position. Emerging as Ford’s top-selling vehicles in the region in terms of volume were the Territory, Taurus, and Everest, each contributing significantly to the company’s overall success. The Ford Territory, a popular SUV known for its spaciousness and family-friendly features, which saw 35% YoY growth, continues to dominate in its segment, while Taurus, Ford’s flagship sedan, offers a blend of comfort, technology, and refined styling, appealing to discerning customers. The Ford Everest, a capable and versatile SUV, catering to adventurous individuals and families seeking off-road capability and a premium driving experience has been a huge success in Middle Eastern markets making it a prominent nameplate in its segment. Emphasising the strength of Ford’s lineup, demand for Ford Performance vehicles continues to grow, with the Middle East being the only home to all three Raptor models — the F-150, Bronco, and Ranger — while the legendary Mustang continues to lead the segment, demonstrating Ford Middle East’s diversified stable and having a car to suit every lifestyle its customers love and connect to. Ford Middle East’s fleet division also enjoyed an exceptional year. The Transit Cargo Van and Ambulance made a considerable impact in the commercial vehicle segment, doubling growth and mirroring their global success in the region. The company’s commitment to customer satisfaction is also reflected in a significant improvement in its brand Net Promoter Score (NPS). The NPS, a key metric for measuring customer loyalty and advocacy, soared by 10 points in 2024 – a substantial increase that highlights Ford Middle East’s dedication to providing exceptional customer experiences and building strong relationships with its customers in the region. “The 10-point increase in our Brand NPS is a clear indication that we are not only meeting but exceeding our customers’ expectations through the unwavering commitment from our distributor partners,” added Ravichandran. “And with our exciting upcoming product lineup, including the first-ever Mustang Mach-E, Territory Hybrid, as well as the new Expedition, we are confident in delivering even greater value and experiences to our customers this year.” Ford’s promise to deliver products customers want and need, is further reinforced by significant investments in the region, such as the recently inaugurated Parts Distribution Center (PDC) in Dubai South, UAE which is already streamlining parts availability and enhancing service levels directly benefitting customers. To elevate the ownership experience even higher, Ford Middle East successfully launched FordPass in the UAE and is on track for introduction to our Saudi Arabian customers later this year, enabling access to vehicle features such as remote start and vehicle diagnostic information seamlessly on their mobile phones.
Available at Qatar Automobiles Company The Mitsubishi Montero Sport, Fresh design, High performance and Durable
(February 8, 2025, Doha, Qatar): (February 8, 2025, Doha, Qatar): The Mitsubishi Montero Sport shines with its fresh design, performance and durability at affordable price, making it the ideal car for all road conditions and at all times. The Montero Sport is available at Qatar Automobiles Company, the authorized general distributor of Mitsubishi Motors in Qatar, at its showroom on Salwa road. With a fresh new face the Montero Sport has an updated look that features the new Dynamic Shield front grill, enhanced front bumper design and new LED and fog lights to give the car more tough yet smooth and modern look. On the back, the layout of rear lamps was changed, signal lights and brake lights’ positions have been switched, with a new spoiler out back adding a smoked finish in order to give the car a more sophisticated look. Engine and Performance The Montero Sport 2020 model is equipped with 3.0-LITER V6 MIVEC engine. The high-displacement V6 engine supplies strong acceleration even when carrying heavy loads or traveling uphill. Thanks to the 8-speed automatic transmission – First from Mitsubishi Motors – improved fuel efficiency coupled with smoother, more luxurious drive is easily achieved. Built for maximum stability and traction, the rugged frame and aerodynamically contoured body contribute to solid handling and stable highway performance. Reliable 4WD traction combines with an advanced suspension to keep the vehicle in touch with surface conditions to stay in firm control. Using the drive mode selector dial, drivers can easily switch between 2WD (2H) and 4WD (4H, 4HLc, 4LLc), while they can Improve traction when driving off road by entering the GRAVEL, MUD/SNOW, SAND or ROCK modes. The Hill Descent Control (HDC) mode selector activates the HDC, which automatically applies the brakes to maintain current speed when traveling downhill, allowing drivers to concentrate on steering and and the road ahead without having to manually apply the brakes. Active Stability & Traction Control independently regulates braking force to the wheels during cornering to help maintain excellent vehicle stability when needed. It also optimizes traction to prevent loss of torque whenever wheel spin is detected by controlling engine output and applying brake force to the spinning wheels. When starting on a steep slope, Hill Start Assist (HSA) helps prevent from rolling backwards when the brake is released by maintaining the braking force for up to two seconds until the accelerator is applied. Because challenges come in all shapes and sizes, this model is designed to climb up, over, around and through the toughest terrain. Safety The 2020 Montero Sport enjoys plenty of safety features that ensure utmost safety of the driver and passengers. The features include, Forward Collision Mitigation system [FCM], which helps prevent a frontal collision or reduces damage in the event that a collision unavoidable. Adaptive Cruise Control [ACC], maintains a set distance between the vehicle and the car ahead via a radar. The technology reduces driver stress during slow traffic on highways. The Blind Spot Warning system [BSW] and Lane Change Assist [LCA] features utilize radar sensors placed on the rear bumper to detect vehicles on the rear, left and right blind spots. To further enhance safety, the sensing range has been expanded to better detect the danger of collision with other vehicles during lane changes. Ultrasonic misacceleration Mitigation System [UMS] helps prevent collisions while parking, a buzzer sounds and a warning displays if front or rear sensors detect a nearby obstacle. Whereas Multi Around Monitor allows the views from cameras mounted on the front, rear and sides of the vehicle (including a bird’s-eye view) to be displayed in various combinations to reveal what is in blind spots and help the driver park more safely. Collision safety performance is significantly enhanced by Mitsubishi Motors’ RISE (Reinforced Impact Safety Evolution) body, which efficiently absorbs energy and maintains high cabin integrity in the event of a collision. The body is extremely sturdy and lightweight, due to the generous use of high tensile strength steel plates that also contribute to a high level of collision safety. The new Montero Sport enjoys seven SRS airbags to help protect the driver and passengers by absorbing the force of impact in the event of an collision. The system includes front airbags, front side airbags, curtain airbags (including third-row curtain airbags in the 7-seater) and a driver’s knee airbag. Utility and interior From elegant leather seats with dual layered cushioning and relaxing spaciousness, to small details including flat accent grips, double-stitched PVC door grips, two-tone black power window switch panels and large single-stitched soft ornaments and decorations, the cabin will awe everybody on board. The new 2020 Montero Sport enjoys several utility updates in the cabin. A first for a Mitsubishi vehicle, the large 8 inch color LCD meter cluster is easy to read and enhances the prestigious and advanced look and feel of the cockpit. In addition to the 8-inch touchscreen infotainment system, HVAC controls have been updated, and a new AC power outlet at the rear console for charging gadgets / phones has been added. The enhanced Smartphone-link Display Audio (SDA) with advanced connectivity helps drivers find new places while staying entertained on the go. The large 8-inch touch screen allows the driver to easily operate music playback via USB or Bluetooth, and calls are now made with voice actions. The power tailgate offers a host of convenient functions with the Keyless Operation System.
Lincoln marks a successful 2024 with strong sales growth n the middle east
Doha-Qatar, 3 February 2025 – As Lincoln celebrates 103-year of elegance and innovation on February 4, the brand has concluded a successful 2024 with sales achieving 17% year-on-year increase. The United Arab Emirates and Saudi Arabia emerged as Lincoln’s top-performing markets, each registering a 21% YoY growth. Commenting on this exceptional sales performance, Ravi Ravichandran, President, Ford Middle East, said, “We are grateful to our distributor partners for their dedication to the Lincoln brand. Their efforts have been instrumental in achieving yet another successful year for Lincoln in the region, solidifying our status as one of the most desired automotive brands.” He added, “This year, we are thrilled to introduce the all-new Lincoln Navigator to our customers, whose addition will complete the brand’s most refreshed lineup, alongside the all-new Nautilus and the new Aviator introduced in 2024. As our flagship SUV, it will feature the first-ever Lincoln Split Gate and the unique multisensory experience known as Lincoln Rejuvenate, setting a new benchmark for full-size luxury SUVs in the region.” The Lincoln Nautilus and Corsair led the charge as the brand’s top-selling vehicles by volume last year. The mid-size Nautilus SUV (launched in 2024) offers customers the choice of two powertrains; a 2.0-liter turbocharged four-cylinder engine with 250 horsepower and 380 Nm of torque, as well as a hybrid powertrain boasting a 2.0-liter turbocharged engine mated to a continuously variable automatic transmission and 100kW electric motor for a total output of 310 horsepower. The 2025 Nautilus with the immersive 48” display – the largest in its class – is also the first Lincoln nameplate in the region to offer Lincoln Rejuvenate; a multisensory experience that combines sight, sound, touch, and scent to help occupants unwind and reduce stress, providing increased relaxation. The strong-selling compact SUV Corsair – delivering versatility, style, and a spacious interior including plush, hand-selected materials – features nimble performance from a 2.0-liter turbocharged engine with Auto Start-Stop technology mated to an 8-speed automatic transmission, producing 250 horsepower and 373 Nm of torque. In terms of year-on-year growth, matching the Nautilus’ impressive increase in sales of 46%, was the Aviator, a large three-row SUV combining power and elegance. Captivating both inside and out, Aviator has been meticulously crafted for connoisseurs of refinement, complemented by effortless performance from a twin-turbocharged 3.0-liter V6 engine, generating an impressive 400 horsepower and 563 Nm of torque. Looking ahead, Lincoln is poised for continued success with the highly anticipated launch of the all-new Navigator in the Middle East later this year. The flagship SUV will redefine luxury and capability, further enriching the Lincoln lineup.
Alfardan Premier Motors is the “Official Transport” Provider for Qatar TotalEnergies Open 2025
Qatar, February 03, 2025: Alfardan Premier Motors Co., the official retailer of Jaguar Land Rover in the State of Qatar is honored to renew its partnership as the official transport provider for the 2025 edition of Qatar TotalEnergies Open for the fifteenth consecutive year. The premier tennis tournament, which will take place this year from 9th to 15th of February at the Khalifa International Tennis and Squash Complex, is set to witness the participation of the top tennis champions from around the globe. The partnership stems out of the company’s eagerness to support sports tournaments hosted by the State of Qatar and to reinforce Qatar’s position as a leading sports hub. For fifteenth consecutive years, Alfardan Premier Motors has provided a fleet of luxury vehicles to enhance the level of comfort for the movement of players and teams to and from the stadium. For this year’s partnership, Alfardan Premier Motors will be providing a fleet of 35 luxurious Range Rover vehicles for the championship. The Range Rover brings new levels of wellbeing, combining advanced technology with modern luxury to provide an exciting experience in every journey, and to establish a confident example of the luxury SUVs. It introduces more options than ever before to create an effortless driving experience. Nasr Jairoudi, General Manager for Alfardan Premier Motors, said: “We are delighted to renew our partnership with the Qatar Tennis Federation for the fifteenth consecutive year as the official transport provider for the players of Qatar TotalEnergies Open 2025. By providing a fleet of Range Rover vehicles, we strive to provide the highest standards of luxury and excellence in one of the most important championships on the agenda of the Women’s Tennis Association.” Saad Al Mohannadi, Tournament Director of the Qatar TotalEnergies Open, said: “Today we renew our partnership with Alfardan Premier Motors which, through its brands, adds to the excellence and luxury of this tournament in all its aspects and supports our continued readiness and aspirations to elevate the tournament to the highest level. This year’s tournament is set to witnesses the participation of top world class tennis players, which reflects the importance of Qatar TotalEnergies Open on the global sports map.” Alfardan Premier Motors represents the world’s leading names in luxury car brands and has been closely associated with major happenings in Qatar, which underscores the company’s commitment to be a key partner in the important sporting, national and international events taking place in town.
Ford Returns to the Pinnacle of Sports Car Racing at Le Mans in 2027
Doha-Qatar February 1, 2025 – Ford Motor Company is returning to the top tier of prototype sports car racing in the FIA World Endurance Championship (FIA WEC) in 2027 looking to recapture the magic and success of Ford racing nearly 60 years ago. Ford Performance will lead the charge with a full factory team entering FIA WEC with the aim of once more taking on the sport’s most demanding race – the 24 Hours of Le Mans. Between 1966 and 1969, Ford captured four consecutive overall victories at the grandfather of all endurance sports car races in the city of Le Mans, France. Since that time, Ford has focused on class victories, firstly in 2016 with the Ford GT in GTLM and more recently with the Ford Mustang GT3. Bill Ford, Ford Motor Company Executive Chair: “We are entering a new era for performance and racing at Ford. You can see it from what we’re doing on-road and off-road. When we race, we race to win. And there is no track or race that means more to our history than Le Mans. It is where we took on Ferrari and won in the 1960s. It is where we returned 50 years later and shocked the world and beat Ferrari again. I am thrilled that we’re going back to Le Mans and competing at the highest level of endurance racing. We are ready to once again challenge the world, and ‘go like hell!’” Frédéric Lequien, FIA World Endurance Championship (FIA WEC) CEO: “Ford has been synonymous with success both on and off-track for decades, and we are delighted that the company has chosen the FIA World Endurance Championship for its latest challenge. To have at least ten major automotive brands committed to the series’ top-tier in 2027 is testament to the championship’s stellar momentum and growth.” Pierre Fillon, Automobile Club de l’Ouest (ACO) President: “It is wonderful news to welcome Ford back to the top level of the 24 Hours of Le Mans for the first time in almost 60 years. It is a brand that has always had a close affinity with this very special race, and history shows that Ford does not compete to finish second. The renewal of its famous rivalry with Ferrari is truly an exciting prospect.” Richard Mille, FIA Endurance Commission President: “Ford and endurance racing are a perfect fit, as has been proven time and again. It is a brand with a long and proud motorsport heritage, and a passion for competition instilled by Henry Ford himself. The company’s return to the highest level of the discipline is further validation of the success and appeal of the current Hypercar regulations. Endurance racing’s golden age is right here, and right now!” Additional details on Ford’s return will be shared later.
The new Mercedes-Benz C-Class 2025: The symbol of luxury and prestige in the compact sedan segment
Doha, Qatar, 1 February 2025: The Mercedes-Benz C-class is tasked with bringing similar levels of luxury and prestige to the compact sedan segment. The interior mostly succeeds, providing high-end materials, modern technology, and the requisite large screens to create an environment that feels a step above its price point. The turbo four and nine-speed automatic transmission follow suit, delivering smooth power to the rear wheels, although all-wheel drive is available. The new C-Class is available with a 1.5 L / 1496 CC Inline-4L Turbo generating output of 204 hp and a 9G-TRONIC® 9-Speed Automatic transmission. The acceleration from 0 to 100 KM is 7.3 seconds. The new Mercedes-Benz C-Class 2025 is available at Nasser Bin Khaled Automobiles, the authorized general distributor of Mercedes-Benz in Qatar, in its showroom on Salwa road in Doha. An expressive exterior The new C-Class is a sportive incarnation of luxury. It combines dynamic proportions with reduced design lines and sculptural surfaces. The exterior design of the Mercedes-Benz C-Class impresses with its progressive appearance. The Key features of the equipment line includes bonnet with power domes, LED High Performance headlamps, radiator shell with integrated Mercedes star and a single louvre in matt iridium silver, beltline trim strip in polished aluminum and side window edges in black. With the Night Package, the expressive black design elements enhance the exterior of your vehicle. These include the exterior mirror housings and trim strips on the front and rear aprons. Tinted windows complete your sporty, individual appearance. The front is distinguished with diamond grille in star design as well as a single louvre in matt iridium silver. With Digital Light, you experience brilliant lighting conditions. The HD system works like a projector and responds with constantly adapted light to changing traffic, road or weather conditions. The projection features and ULTRA RANGE high beam, among others, can also make your driving experience safer. With the striking rear end and two-section taillight, the high-quality two-part LED combination rear lamps of the C-Class Saloon captivate onlookers with their day and night design which uses light intensity that automatically adjusts to ambient brightness. The promise of a heightened feeling of quality is effectively emphasized by the precisely designed interior. With the light-flooded panoramic sliding sunroof, the driver and passengers will experience a fascinating feeling of freedom and a pleasantly bright ambience in the interior. From the outside, your vehicle looks particularly exclusive. Interior of the C-Class The design idiom of the Mercedes-Benz C-Class 2025 was systematically thought through down to every last detail. The Key features of the Standard equipment line includes seat covers with Tandel black fabric upholstery with contrasting grey stitching, multifunction sports steering wheel in leather with steering wheel cover in black, and stowage Space Package. The Generous rear compartment concept gives passengers in the rear even more legroom than before. The head-up display turns your windscreen into a screen. For instance, it shows you all the key information without you having to take your eye off the road. The MBUX multimedia control system adapts to you and your preferences. In this way, the Mercedes-Benz C-Class Saloon becomes your digital comfort zone. With the Burmester® 3D surround sound system, you experience audio performance. The high-quality speakers deliver an impressive surround sound. You can specifically optimise this for the front and rear seats. Zero Layer simplifies the handling of the MBUX multimedia system even more: with the help of artificial intelligence, this adaptive system displays relevant functions for you on the home screen – without intensive searching. The Energizing Packages give to priority to your relaxation. Choose from different mood modes, such as “Vitality”, “Refresh” or one of the three training programs. Individual comfort perfectly tailored to you: for the first time, following input from the driver, the C-Class Saloon saves your specific entertainment and comfort preferences. From the temperature to the seat massage function, everything can be optimised and automatically adjusted to personally suit you Equipment highlights – MBUX The Mercedes-Benz C-Class 2025 is equipped with several assistant systems that add great value to the driving experience. MBUX Voice Assistant is your personal assistant. You activate MBUX very easily by saying “Hey Mercedes”. This is how you control lots of functions very intuitively, from the navigation to the entertainment system. With MBUX touch control concept, you control your new C-Class as intuitively as a tablet. The touch screen is easy to grasp and even easier to operate. MBUX Augmented Reality shows the road ahead of your C-Class live on the media display. Information and markings then appear that make your journey easy and comfortable. These include road signs, house numbers or information on where to turn off. Smartphone Integration wirelessly connects the mobile phone to the MBUX multimedia system via Apple CarPlay™ and Android Auto™. This gives you convenient access to the most important apps on your smartphone. You can also use apps from third-party providers such as Spotifyquickly and easily. Assistance packages Thanks to Driving Assistance Plus Package, you can enjoy the benefits of conditionally automated driving. Systems such as DISTRONIC Active Distance Assist or Active Blind Spot Assist can support you in the right situation, warn you if there is a risk of collision and intervene if necessary. In addition, the PRE-SAFE® Impulse Side protection concept can be used for example, to mitigate the consequences of a side impact. Mitigate the consequences of a side impact. If you unintentionally leave your lane or get dangerously close to other road users, the Active Lane Keeping Assist can bring you back into your lane with the aid of a steering intervention. If you still leave the lane, however, an additional warning will follow in the form of a steering wheel vibration Active Parking Assist with PARKTRONIC and 360° camera detects free parking spaces and marked parking spaces as you drive past. After selecting a parking space, you can park with confidence thanks to dynamic visualization and acoustic feedback – or have it assisted The convenience of Active Distance Assist DISTRONIC
Volvo Trucks Makes History with the Launch of Qatar’s First-Ever Heavy-Duty Electric Truck
– Pioneering Sustainability: Launch of the Volvo FH Electric marks the introduction of the first heavy-duty electric truck in Qatar, setting a new benchmark for the nation’s green mobility transformation. – Unmatched Performance: Designed to redefine heavy transportation, the Volvo FH Electric offers a range of up to 300 km, charging time of just 2.5 hours (fast charger), and an impressive 666 horsepower. – Strategic Innovation: Strengthens Qatar’s position as a regional leader in adopting cutting-edge, zero-emission transportation technologies. Doha, January xx, 2024— Domasco and Volvo Trucks, the global leader in electrification of heavy vehicles, is set to revolutionize Qatar’s transport landscape with the unveiling of the Volvo FH Electric, the nation’s first-ever heavy-duty electric truck. Hosted at the iconic Fire Station venue—an artistic hub and event space in Doha—the launch signals a bold step forward in Qatar’s sustainability and decarbonization efforts. The Volvo FH Electric is designed to deliver exceptional performance, offering a seamless balance between power, efficiency, and sustainability. With a Gross Combination Weight (GCW) of up to 44 tonnes and a range of advanced features, it meets the demands of Qatar’s growing industries while contributing to the nation’s green transition. Specifications include: – Range: Up to 300 km per charge. – Charging Time: 2.5 hours (fast charger) or 9.5 hours (overnight charger). – Power: Up to 666 horsepower with a battery capacity ranging from 180 to 540 kWh. As the first of its kind in the region, the Volvo FH Electric aligns seamlessly with Qatar’s sustainability strategy, which includes the government’s commitment to reducing environmental impact. Qatar has pledged to lower greenhouse gas emissions by 25% by 2030 through targeted awareness campaigns and progressive policies. This launch, driven by Domasco’s initiative to make the Volvo Electric Truck available in Qatar, further reinforces its alignment with the nation’s vision. By supporting Qatar’s government in advancing green mobility across all industries, Domasco underscores the critical role of zero-emission technology in achieving decarbonization targets within the logistics and heavy transportation sectors, paving the way for a more sustainable future. Ramez Hamdan, Managing Director of Industrial Equipment, commented: “The launch of the Volvo FH Electric is a testament to our dedication to driving sustainable transformation in the region. By introducing Qatar’s first heavy-duty electric truck, we are not only revolutionizing the logistics and transportation sectors but also setting a new standard for innovation and environmental stewardship[LS1] .” This launch highlights Volvo Trucks’ unwavering commitment to innovation and sustainability. With competitors yet to introduce electric models in Qatar, Volvo Trucks is paving the way for a cleaner, more efficient future in transportation.
Lincoln Nautilus Wins a 2024 Popular Science Best of What’s New Award
Doha-Qatar, Jan. 28, 2025 – The all-new Lincoln Nautilus is the Grand Auto Winner in the 2024 Popular Science Best of What’s New awards Automotive category. Each year the editors of Popular Science review thousands of new products and innovations and choose the top 50 winners across 10 categories. To win, a product or technology must represent a significant step forward in its category and the Nautilus has done just that with new, effortless connectivity. “Simply put, the Nautilus is a mobile communication center with luxury seats.” says the Popular Science Team. The all-new Nautilus advances the notion of sanctuary with a reimagined interior that maximizes space and gives you a sense of tranquility with the help of new, connected experiences. The Lincoln Digital Experience comes to life through the 48-inch panoramic display that is crafted around the driver to be simple and intuitive. The system is designed to help you stay connected and provides easy access to music, podcasts, videos, and gaming apps from the Google Play store when the vehicle is in park. See the complete list of Popular Science ‘2024 Best of What’s New Awards’ here.
West Lake Motors Unveils SOUEAST brand in Qatar at an exclusive launch event
– West Lake Motors introduced the SOUEAST brand to Qatar with a grand launch event at Barahat Msheireb, unveiling three impressive models, Soueast S06, Soueast S07, and Soueast S09.– The event, attended by 150 distinguished guests, seamlessly blended Qatar’s rich hospitality with SOUEAST’s cutting-edge vehicles, promising a new era of mobility for exclusivity-seeking customers. Doha, Qatar, January 27th, 2025: – West Lake Motors Co., a subsidiary of Al Mana Holding, has successfully introduced the SOUEAST automotive brand to Qatar in a spectacular launch event held recently at Barahat Msheireb. The exclusive event attracted VIPs, customers, media, and automotive enthusiasts, with over 150 guests in attendance, and marked the debut of three impressive SOUEAST models in the Qatari market, showcasing the brand’s commitment to innovation and quality in the automotive industry. The event not only highlighted SOUEAST’s entry into the Qatari market but also demonstrated the brand’s unwavering commitment to innovation and quality in the automotive industry. The grand unveiling included the introduction of three cutting-edge SOUEAST models: the SOUEAST S06, SOUEAST S07, and SOUEAST S09. These models were carefully selected to represent the brand’s diverse offerings, from compact SUVs to larger, more luxurious vehicles, giving potential customers a broad range of options to explore. Christopher Preston, Executive Director of West Lake Motors, added: ” We are excited to introduce SOUEAST to Qatar, marking a significant step in our commitment to offering both innovative vehicles and new mobility options to the local market. This launch is a two-fold approach: not only are we bringing a fresh brand to Qatar, but we are also providing customers with cars that feature advanced technologies, fuel-efficient engines, and sleek, modern designs. The SOUEAST range is designed to set new standards in its segments, offering a perfect balance of style, performance, and practicality. These vehicles are tailored to meet the evolving needs of Qatari consumers, who are seeking quality, efficiency, and cutting-edge features. We are confident that SOUEAST will quickly become a popular choice and look forward to seeing these cars become a regular presence on Qatar’s roads, reflecting the country’s demand for high-quality, modern automotive solutions.” Dai Lihong, Executive Vice President of SOUEAST Motor pointed out, “The launch of the three products – S09, S07 and S06 – is based on in-depth market research, and is designed to satisfy the different needs of users. The launch of the three new products – S09, S07 and S06 – is based on in-depth market research and is designed to meet different user needs. The simultaneous launch of these three new products also demonstrates our determination to always put customer needs first. In our future planning, we will also continue to launch a richer and more diverse range of products.” He continued, “The Qatari market, with its growing demand for quality vehicles, is an important focus for SOUEAST Motor. The company’s product offerings are well-suited to meet the diverse preferences of Qatari consumers, positioning SOUEAST for continued growth in this key market.” Alex Tan, Vice President of SOUEAST International, stated, “With our ‘EASE YOUR LIFE’ philosophy, we deliver on ‘EASY TO OWN,’ ‘EASY TO DRIVE,’ and ‘EASY TO CONNECT,’ ensuring seamless ownership, smart mobility, and engaging services.” The Qatari market, with its rapidly growing economy and increasing demand for innovative, reliable vehicles, is a key focus for SOUEAST. As the country continues to invest in infrastructure and smart technologies, SOUEAST is well-positioned to meet the needs of Qatari consumers, offering solutions that align with their preferences for quality, convenience, and modern mobility. This strategic focus on Qatar reflects the company’s commitment to expanding its footprint in the region. Amir Darwish, National Sales Manager at West Lake Motors , expressed his enthusiasm: ” The launch of SOUEAST in Qatar represents a significant milestone in our continued commitment to offering world-class automotive solutions to the region. This partnership reflects our strategic vision of delivering innovative, high-quality vehicles that meet the diverse and dynamic needs of the Qatari market. As the automotive industry here continues to evolve, we are confident that SOUEAST’s range of vehicles—characterized by cutting-edge technology, exceptional performance, and sophisticated design—will resonate deeply with our customers. We are confident that these vehicles will exceed the high expectations of Qatari consumers and play a pivotal role in the development of the local automotive market, introducing fresh and competitive options. We are excited to introduce SOUEAST’s vehicles to Qatar and look forward to how they will elevate the driving experience for our valued customers.” The event showcased three impressive models from SOUEAST’s lineup: SOUEAST S06The SOUEAST S06 is a compact SUV that combines style with functionality. Its sleek design, spacious interior, and advanced technology features, make it ideal for urban driving. The event also introduced the S06 hybrid variant, highlighting SOUEAST’s commitment to eco-friendly transportation solutions. SOUEAST S07The S07 model represents SOUEAST’s entry into the mid-size SUV segment. It perfectly balances power, comfort, and versatility, catering to families and adventure enthusiasts alike. The S07 boasts impressive safety features and a capable infotainment system. SOUEAST S09As the flagship model, the SOUEAST S09 blends luxury and performance. This full-size SUV is designed to impress with its foreboding presence, premium interiors, and state-of-the-art technology. About SOUEASTSOUEAST Motor is a renowned automotive manufacturer known for its innovative approach to vehicle design and technology. The brand’s philosophy, “EASE YOUR LIFE,” is reflected in every aspect of their vehicles, from user-friendly interfaces to comfortable interiors. SOUEAST’s commitment to tech innovation is evident in its advanced drivetrain technologies, innovative connectivity features, and focus on sustainable mobility solutions. With the slogan “EASE YOUR LIFE,” SOUEAST aims to inspire drivers to embrace a spirit of adventure and sophistication. The brand’s range of vehicles is designed to cater to various lifestyle needs, offering options from compact city cars to luxurious SUVs. SOUEAST new showroom-coming soon where this modern space will showcase the full range of SOUEAST models, providing customers with a unique opportunity to explore the brand’s latest vehicles in a stylish and spacious setting. Stay tuned !