The All-New Nissan Magnite Makes Its Middle East Debut
Doha, Qatar – March 24, 2025 – Following its initial unveil in Delhi, India in October 2024, Nissan has announced the availability of the all-new Nissan Magnite for the Middle East – as the first region in the world to receive the left-hand-drive (LHD) model. Launched at a stylish event in Riyadh, the Magnite will expand to other markets around the region – all as part of Nissan’s strategic global vision of “One Car, One World”. The Magnite is tailored to meet the diverse needs of customers across multiple markets, with its dynamic design, advanced features, and robust performance. STRIKING INSIDE AND OUT For its compact size, the all-new Magnite punches well above its weight when it comes to looks. Standing out with its assertive and imposing grille, high ground clearance, and diamond-cut alloy wheels, the model is sure to grab attention with its dynamic eye-catching design and two-tone colour options. Inside the car, drivers will experience a contemporary and sleek cabin with 360 leather treatment all supported by intuitive technology features including a 7” fully digital instrument cluster, 8-inch touchscreen with wireless Apple CarPlay and Android Auto, remote engine start, air ionizer, and a cooled glovebox. ENHANCED SAFETY AND PERFORMANCE Alongside the new design and seamless tech, the Magnite offers efficient performance for drivers thanks to a turbocharged 1.0-litre engine, delivering 100 PS power and 152Nm of torque for an efficient, dynamic drive. At the same time, safety for family and friends is enhanced even further by safety features including Around-View Monitor, ABS & VDC, Auto Headlamps, 3-point seatbelts all around, and side curtain airbags, ensuring a secure driving experience. THE PERFECT URBAN PARTNER Built for a diverse customer base with ambitious pragmatist mindset, Magnite offers agility, efficiency, and comfort for a smooth and engaging driving experience. Its spacious interior, with exceptional cabin roominess able to comfortably fit five people, intuitive features, and striking presence blend practicality with style, making it the perfect choice for drivers seeking versatility and excitement on the road. All of this comes at a competitive price starting at SAR 66,699, offering exceptional value without compromising on quality or features. Thierry Sabbagh, Divisional Vice President & President – Middle East, KSA, CIS – Nissan & INFINITI, commented, “Following the release of the hugely popular new Patrol and KICKS, we’re absolutely thrilled to be bringing the all-new Magnite here to the Middle East – and we’re certain our customers will be too. We are reinforcing our commitment to innovation, versatility, and accessibility across the region. More than that, Magnite shows Nissan and our strategy at its very best – dynamic eye-catching design, with Japanese DNA and engineering, produced in Nissan’s India plant, and available in regions across the world. This SUV enhances our leadership in the segment and reflects Nissan’s dedication to shaping the future of mobility with modern, practical vehicles.” Nassim Mourani, General Manager of the Automotive Group at Saleh Al Hamad Al Mana Co., commented: “The introduction of the all-new Nissan Magnite marks a significant milestone in our commitment to delivering exceptional value to our customers. With its bold design and dynamic performance, the Magnite is crafted to ignite your character. It offers a perfect blend of advanced technology, robust performance, and safety features, making it an ideal choice for urban adventurers seeking excitement and reliability on the road.” Adib Takieddine, Managing Director of Nissan Saudi Arabia, said: “The all-new Magnite reflects Nissan’s commitment to pushing boundaries, offering a vehicle that goes beyond just basic transportation and makes a bold statement on the road. Designed for those who seek practicality and a vehicle that suits their aspirations, the New Nissan Magnite brings Japanese engineering and innovation to ambitious customers across the region, offering an incredible ratio of tech-to-value that redefines the compact SUV segment.” BUILT IN INDIA, MADE FOR THE WORLD Produced at Nissan’s Alliance Plant in Chennai (RNAIPL), the Nissan Magnite has already proven popular in India and beyond, having sold over 150,000 models since its launch in December 2020. Previously exported to just 20 countries, world-class manufacturing capabilities have allowed the New Magnite to cater for left hand drive countries too – opening availability to over 65 markets where the latest model will be available, Starting with the Middle East region. This means that the all-new Magnite will represent the largest coverage for a vehicle produced in Nissan’s AMIO regions. The all-new Nissan Magnite is now available through Nissan’s partner in Qatar at Saleh Al Hamad Al Mana Co. showrooms – the exclusive agent of Nissan in Qatar – conveniently located across Qatar. For more information or to book your test drive, visit showrooms on Salwa Road, The Pearl, Al Sadd, Bin Omran, Barwa, and Al Khor or call 8000505.
The All-New Mitsubishi XFORCE .. A bold, stylish, and versatile COMPACT SUV for an exciting lifestyle
Doha, Qatar, December 1, 2024: The stylish, yet bold all-new Mitsubishi XFORCE compact SUV is designed based on the concept of “best-suited buddy for an exciting lifestyle” to bring excitement, comfort, and practicality to customers’ everyday lives.The all-new Mitsubishi XFORCE (also known as the Outlander Sport in some markets), is available at Qatar Automobiles Company, the authorized general distributor of Mitsubishi Motors in Qatar, in its showroom on Salwa Road in Doha and in Alkhor. The XFORCE is developed to answer the needs of young families, active individuals, and modern adventurers seeking a vehicle that seamlessly blends style, reliability, versatility, and cutting-edge technology to better match their dynamic lifestyles.Aiming to redefine the standards in the compact SUV segment, the XFORCE features a bold, elegant design, a wide range of luxurious amenities, a spacious interior, and a powerful 1.5-liter MIVEC engine. A style that Draws AttentionThe exterior design of the all-new XFORCE oozes excitement and sophistication from every angle thanks to its forward-thinking, futuristic design. Designed based on the Silky and Solid concept, the compact SUV draws attention wherever it goes, thereby promoting a trendsetter lifestyle. The new generation dynamic shield with honeycomb accents as well as Mitsubishi Motors’ iconic T-shaped LED headlights and taillights, create a sporty look with a sense of depth. The XFORCE also comes with two-tone 18-inch alloy wheels, thereby making a powerful statement on the road. Tech-Savvy Interior for Modern DriversWhile the exterior styling looks bold and sporty, drivers will be greeted by a luxurious interior with higher-quality materials and cutting-edge technologies. In a first for Mitsubishi Motors, a mélange fabric is used for the padding of the instrument panel, creating a sense of enclosure by covering everything up to the door trim. The modern cockpit also sports a 12.3-inch Smartphone-link Display Audio (SDA) compatible with Apple CarPlay and Android Auto, along with an 8-inch Digital Driver Display to put information and entertainment at your fingertips. Other key interior highlights include dual-zone climate control with rear and driver knee air vents, wireless smartphone charging, USB Type A & C ports in the rear console, synthetic leather seats with an anti-rise temperature function, hands-free power tailgate, and Nanoe™ X air purifier, all of which ensure a comfortable and connected ride. Safety FirstOn the safety front, XFORCE is engineered with a plethora of driver-assistance systems and advanced safety features, including six airbags, Blind Spot Warning (BSW), Rear Cross Traffic Alert (RCTA), an electric parking brake with an auto hold function, and a Tire Pressure Monitoring System (TPMS), thereby providing peace of mind for both drivers and passengers. Performance Designed for Our Region and Built for AdventureUnder the hood, the all-new XFORCE debuts with a 1.5-liter MIVEC responsive engine that combines efficiency with power. The four-cylinder engine is mated to a Continuously Variable Transmission (CVT) to ensure an ideal balance between fuel efficiency and driving power. The innovative transmission also features a “Ds” function (Downshift and Sporty) to enhance the driving force and engine braking, thereby ensuring a confident and sporty driving experience. The XFORCE has four drive modes—Normal, Wet, Gravel, and Mud. These four drive modes allow you to adjust power delivery, traction control, and steering effort for maximum confidence in different driving situations. With its two-tone 18-inch wheels, the XFORCE achieves a class-leading ground clearance of 222 mm, making it the ideal SUV for the Middle East’s challenging off-road terrains.
