Doha Film Institute Announces Visionaries Lav Diaz, Darius Khondji, Walter Salles, Anna Terrazas and Johnnie To as 2025 Qumra Masters
Doha, Qatar; 25 February 2025: Doha Film Institute has announced the five renowned global film luminaries who will be the Qumra Masters of its eleventh annual industry event, set to run from April 4-9, 2025. A groundbreaking talent incubator in the Arab world that drives the success of first and second-time filmmakers from the region and beyond, Qumra connects emerging filmmakers with celebrated cinematic masters and provides invaluable industry networking and collaboration opportunities. With a wealth of diverse perspectives from across the global film community, Qumra Masters provide participants with one-on-one mentorship to equip filmmakers with essential tools to hone their craft and refine their projects to realise their artistic visions. Doha Film Institute will welcome this year’s Qumra Masters Lav Diaz, Darius Khondji, Walter Salles, Anna Terrazas and Johnnie To to share the visionary perspectives they have gained throughout their luminous careers and inspire the next wave of creators who will shape the trajectory of cinema. Slow cinema pioneer filmmaker Lav Diaz (The Woman Who Left, Evolution of a Filipino Family) is renowned for his profound explorations of the human condition and the struggles of his homeland in his signature black-and-white frames; Darius Khondji’s (Amour, The Immigrant) innate ability to blend light, shadow, and composition has firmly established him as one of contemporary cinema’s most revered visual storytellers.; Walter Salles (The Motorcycle Diaries; I’m Still Here) is one of filmmaking’s most compelling storytellers who often explores themes of displacement, memory, and identity with his signature sense of humanity; Anna Terrazas (Roma, Spectre) blends cultural authenticity and creative innovation by working with local artisans and top filmmakers, and stands out as one of the most dynamic costume designers of her generation; and celebrated genre-defying filmmaker Johnnie To (Exiled, Election) is a master of gripping narratives in his collaborative approach to deep explorations of loyalty, fate, and morality. Fatma Hassan Alremaihi, Chief Executive Officer of the Doha Film Institute, stated: “We are truly honoured to welcome some of the world’s most celebrated creatives Lav Diaz, Darius Khondji, Walter Salles, Anna Terrazas and Johnnie To as Qumra Masters, joining the legacy of iconic storytellers who have supported us on our mission to empower important voices in film. Their artistry, innovation, and commitment to storytelling have left an indelible mark on world cinema. By sharing their knowledge and experience with our Qumra participants, they will inspire a new generation to refine their craft, and tell bold enduring stories that will shape the future of cinema.” Elia Suleiman, Artistic Advisor at Doha Film Institute, said “Cinema is not just the stories we tell, but the silences in between—the spaces where meaning lingers. At Qumra, these silences resonate loudly, where emerging voices are amplified by the wisdom of the Qumra Masters. It is a place of transformation, where the future of film is not dictated, but discovered.” Over the past decade, Qumra has cemented its position as a cornerstone of the global filmmaking industry, supporting important independent voices in cinema and providing groundbreaking opportunities for participants to elevate their craft and creative process. In the 11th edition of Qumra, Masterclasses for up and coming filmmakers from the region and around the world will provide unparalleled creative development and mentorship opportunities. Participants also receive mentorship from and key business meetings with leading global film industry experts. Additional programme and guest details will be announced soon. 2025 Qumra Masters: Lavrente Indico Diaz aka Lav Diaz is widely celebrated for his profound portrayals of the human condition and historical struggles of his homeland. A pioneer of slow cinema, as writer, director, producer, editor, cinematographer, production designer, actor, and composer, his unflinching portrayal of sociopolitical issues challenge conventional cinematic norms. Diaz delves into grief, survival, resistance, and social injustice through meditative masterpieces—from the nearly 11-hour magnum opus ‘Evolution of a Filipino Family’ (2004) and ‘Norte, the End of History’ (2013) selected in Cannes Un Certain Regard to his Venice Golden Lion-winner ‘The Woman Who Left’ (2016), the “ideological father of the New Philippine Cinema” has inspired an entire generation of filmmakers to embrace bold, uncompromising approaches to storytelling. With a career spanning over four decades, Darius Khondji’s work is celebrated for its versatility, innovation, and profound emotional resonance. He earned his first César Award nomination for his breakthrough film ‘Delicatessen’ (1991) by Jean-Pierre Jeunet and Marc Caro. Khondji has worked on Michael Haneke’s Academy-Award-winning ‘Amour’ (2012), James Gray’s ‘The Immigrant’ (2013) and ‘The Lost City of Z’ (2016), David Fincher’s ‘Se7en’ (1995) and ‘Panic Room’ (2002) and Bong Joon Ho’s ‘Okja’ (2017). His work on Alejandro G. Iñárritu’s ‘Bardo: False Chronicle of a Handful of Truths’ (2022) earned him an Academy Award nomination, an ASC nomination, and a Silver Frog at Camerimage. Khondji’s accolades to date include two Academy Award nominations, a BAFTA nomination and multiple César Award nominations along with receiving the prestigious Pierre Angénieux Tribute at the Cannes Film Festival in 2022. Director and documentarian Walter Salles brings an instinctive eye for capturing human resilience on film. Salles gained global recognition with a Golden Bear at the Berlin International Film Festival, a Golden Globe and a BAFTA and two Oscar nominations for ‘Central Station’ (1998), and over 30 international awards including seven BAFTA nominations and two wins for his biopic feature, ‘The Motorcycle Diaries’ (2004). His recent ‘I’m Still Here’ (2024) earned three Oscar nominations, Best Screenplay award at the Venice Film Festival and the Golden Globe for Best Actress for Fernanda Torres. Salles has also been recognised with the Robert Bresson Prize at the Venice Film Festival (2009) and the Marcus Aurelius Award for Lifetime Achievement at the Rome Film Festival (2014). Anna Terrazas is an award-winning costume designer who skilfully blends cultural preservation and creative innovation. With an impressive career spanning across film, television and theatre, Terrazas’ aesthetic was inspired by her painter father and textile-loving mother. From her beginnings in fashion design and theatre to transitioning to film with Gael García Bernal’s ‘Déficit’ (2007), she continues to work with some of the most influential storytellers of our
Alma En Pena, Spanish Fashion Icon, Makes its Grand Debut in Qatar
· Doha Festival City Boutique Marks Alma En Pena’s First Middle Eastern Store · FASHMORE Franchise Tie Up Launches Regional Expansion Phase · Exclusive Limited Edition Designs Crafted for the Middle Eastern Market Doha, Qatar – February 25, 2025: A new chapter in Qatar’s luxury fashion accessibility has begun with the opening of the Middle East’s first boutique of Alma En Pena, the renowned Spanish women’s designer footwear, apparel and handbag brand. The boutique in Doha Festival City also signifies the iconic brand’s first franchise operation, a strategic move in collaboration with FASHMORE to bring its signature blend of exquisite craftsmanship and affordability to a dynamic new market. Alma En Pena has captivated women worldwide with its timeless designs, intricate detailing, and dedication to quality, all at an accessible price point. The Qatar boutique displays a meticulously curated collection of around 300 styles, from glamorous evening wear to chic everyday essentials. Understanding the region’s distinct style preferences, the brand has ensured that its Doha collection highlights bestsellers from Europe that resonate equally well with Qatari fashion enthusiasts. Crystal embellishments, elegant silhouettes, and luxurious materials define the offering, catering to the local love for sophistication with a touch of glamour. “The opening of the Doha boutique is a significant step in our intended international expansion,” said Pince Gil, Owner of Alma En Pena. “We believe luxury fashion should be for everyone, and this boutique allows us to share our passion for beautifully crafted footwear, handbags and apparel at an accessible price with the sophisticated, and fashion savvy women of Qatar.” The boutique’s opening follows a year of meticulous planning with its master franchisee partner FASHMORE, a company deeply attuned to the region’s retail landscape. “A shared vision for making affordable luxury accessible to all has enabled Alma En Pena to craft a boutique experience that is both immersive and aspirational,” said Marwan Moukarzel of FASHMORE. “The synergy between our brands ensures that every detail – from product selection to customer experience – reflects the highest standards. Every aspect of the 109 square metre Doha Festival City boutique is designed to deliver an elevated shopping experience.” Alma En Pena is committed to innovating for its Middle Eastern clientele, developing exclusive designs tailored to the region’s tastes. This includes limited-edition collections, unique collaborations with local designers and artists, and special capsule lines for Ramadan and Eid Al-Adha, ensuring a constant infusion of fresh, exciting styles. The brand also plans to soon add sunglasses and accessories to its extensive offering. Alma En Pena says its Doha Festival City boutique is the launchpad for the brand’s planned region wide expansion. “We are already analysing key markets across the region, including the UAE, Saudi Arabia, Kuwait, Lebanon, Bahrain, and Oman,” added Pince. As Alma En Pena embarks on its new journey in Qatar, the brand remains steadfast in its philosophy: luxury, elegance, and quality should be attainable by all. With its first Middle Eastern boutique now open, the signature Spanish brand is poised to redefine affordable luxury fashion in the region, one beautifully designed and crafted piece at a time.
Hilton Doha The Pearl Welcomes the Holy Month with its Ramadan Souq
Doha, Qatar, February 24, 2025 – Hilton Doha The Pearl is delighted to announce the return of its Ramadan Souq, a signature experience that has become a cherished tradition within the community. Building on the overwhelming success of previous years, the hotel promises an unforgettable journey through the heart of Arabian hospitality. Guests are welcomed to embrace the spirit of Ramadan by enjoying outdoor Iftar and Suhoor by the poolside, under the starlit sky. Featuring a blend of tradition and Ramadan spirit, the Souq offers a truly unique dining experience. Traditional tents setting create the perfect atmosphere for an evening of connection and celebration. Guests can indulge in a lavish buffet spread complemented by live cooking, grill, pasta, shawarma and sushi stations, as well as a dedicated kids’ corner. With a weekly rotating menu, each visit ensures a new culinary adventure. “At Hilton Doha The Pearl, we take pride in creating exceptional experiences that reflect the spirit of Ramadan while adding our distinctive touch of innovation and excellence,” said Daniel Van Wyk, General Manager of Hilton Doha The Pearl. “We are thrilled to welcome guests once again to our Ramadan Souq and to continue celebrating the warmth, togetherness, and hospitality that defines this Holy Month” added Daniel. The Ramadan Souq is located on the fifth floor of Hilton Doha The Pearl. Iftar is priced at QAR 240 per person and will be available from sunset till 20:30pm, while Suhoor is priced at QAR 150 per person and will be served from 21:30pm till 00:30am. Guests can also book for both Iftar and Suhoor using The Entertainer, Urban Points and My Book Qatar applications. In addition to the Ramadan Souq, The Kitchen at Hilton Doha The Pearl will remain open for non-fasting guests for breakfast and lunch, offering a diversified dining menu. Hilton Doha The Pearl invites all guests to enjoy this Ramadan in a setting where great food and warm hospitality creates exceptional moments with family and friends.For reservations please call +97444924444 or email us on DOHPR_Ramadan.ThePearl@Hilton.com
The Grove Sets a New Benchmark for Luxury Living in The Pearl, Qatar
Doha, Qatar – February 23, 2025: Qatar’s highly anticipated new residential landmark, The Grove is making its mark in The Pearl, Qatar. Ideally located near Viva Bahriya, this architectural masterpiece, the first property in Al Mana Holding’s real estate portfolio to offer residential units for sale, presents an exclusive opportunity to own a home in one of the city’s most sought-after districts. At The Grove, luxury is redefined through meticulously crafted fully furnished residences and a suite of world-class amenities—including a state-of-the-art Technogym fitness centre, sauna, and steam room. Residents enjoy breathtaking views from the rooftop infinity pool and jacuzzi, perfectly capturing Qatar’s vibrant urban and waterfront lifestyle. Every convenience—from upscale retail and fine dining to premier entertainment—is also just steps away. Refined Living Spaces with Spacious Luxury The Grove’s luxurious living spaces offer elegant one-bedroom, two-bedroom, and two-bedroom plus furnished apartments, ranging from 90sqm to 230sqm, each complete with a private balcony and beautiful views of Viva Bahriya’s waterfront and lush garden landscapes. Prospective buyers can choose from a variety of premium residences, including one-bedroom apartments starting from QAR 1,600,000 and spacious two-bedroom apartments starting from QAR 2,600,000. Each unit is fully furnished with handpicked interiors designed to exude contemporary elegance while ensuring the utmost comfort. Investment-Friendly with Flexible Payment Plans Understanding the aspirations of homebuyers and investors, The Grove offers a highly attractive 25% down payment plan and a 6-year instalment option, allowing buyers to transition seamlessly into their dream homes without financial strain. In addition to its prime location and amenities, investing in The Grove comes with added benefits, including eligibility for Qatar’s permanent residency program, making it an ideal choice for those seeking long-term investment stability. A Vision of Prestige and Comfort At the core of The Grove’s vision is an unwavering commitment to elegance, comfort, and convenience. Every residence has been meticulously crafted to offer a seamless blend of contemporary design and high-end functionality. From handpicked furnishings to spacious master suites with en-suite bathrooms, each unit reflects the epitome of sophistication. “With The Grove, we wanted to create more than just a residential space; we envisioned a lifestyle,” said Wassim Soubra, Head of Towers (Residential/ Mixed Use) and Retail Hubs. “Our goal was to develop a community that embodies luxury while offering residents the flexibility they need. Whether it’s tailored financing options or fully furnished interiors, we have designed every detail to make luxury living more accessible.” Boasting unmatched lifestyle offerings and innovative design, The Grove is a standout in Qatar’s luxury real estate market—a smart investment choice in a nation on the rise. As Qatar transforms into a global hub of innovation and prosperity, this landmark property delivers both upscale living and enduring long-term value.
Qatar International Food Festival 2025 concludes with record-breaking number of visitors
The 14th edition of the Qatar International Food Festival (QIFF) has successfully concluded, attracting more than 365,000 visitors over the course of 11 days. Organised by Visit Qatar, the festival transformed Hotel Park into a vibrant culinary and entertainment hub, delivering a unique gastronomic experience to locals, residents and visitors. A total of 180 vendors participated this year, showcasing Qatar’s rich gastronomic scene, while more than 28 international vendors brought global flavours to the festival, creating a unique fusion of tastes and experiences. For the first time this year, QIFF featured a Michelin Guide Village where guests indulged in exclusive creations from nine Michelin-starred restaurants from around the world. Meanwhile, QIFF Junior, another brand-new activation this year, engaged over 5,000 children, further enhancing the festival’s dynamic atmosphere and reaffirming its position as a premier family-friendly event. This year also featured the debut of QIFF Ring, where visitors participated in lively food competitions, from eating challenges to juice-making and decorating contests. The QIFF Ring hosting 36 competitions, drawing 360 competitors, and awarding over 500 winners, including audience members, with a total of 5,400 attendees. QIFF 2025 also included a Cooking Studio, which hosted interactive workshops led by renowned local and international chefs. In addition, nine renowned chefs hosted exclusive Chef’s Table experiences for over 70 guests in total. Further elevating the festive experience, Dinner in the Sky offered visitors a unique culinary experience, combining gourmet dining with breathtaking views of Doha from 50 metres above ground. Ahmed Hamad Al Binali, Director of Festivals and Events at Visit Qatar, from Visit Qatar commented: “QIFF 2025 has been a resounding success, welcoming more than 365,000 visitors, reaffirming Qatar’s position as a premier culinary and cultural destination. As one of Qatar’s longest-running festivals, QIFF continues to grow each year, introducing new experiences, engaging programming, and innovative themes that captivate both residents and visitors. The festival not only celebrates culinary excellence but also fosters meaningful connections among communities. We extend our appreciation to all visitors, chefs, and partners whose contributions made this edition truly remarkable, and we remain committed to further enhancing Qatar’s events and entertainment offering on a global stage.” Spanning several districts, the festival showcased Qatar’s culinary diversity, from traditional street food to fine dining at Flavours within Qatar. Other districts showcased Latin American specialities and global gourmet delights. The Healthy Corner district highlighted sustainable cuisine, while the Coffee & Bakeries district delighted visitors with artisanal brews and sweet treats. Lastly, the QIFF VIP Area provided an exclusive dining experience. Each year, Visit Qatar partners with Hifz Alnaema Center as part of its commitment to sustainability and social responsibility. This collaboration saw the centre collect and package surplus food every evening, distributing parcels to those in need. With record-breaking attendance and a dynamic showcase of food, culture, and entertainment, QIFF 2025 has solidified its status as a flagship event on Qatar’s annual calendar. From captivating musical concerts on the main stage and engaging activities for all ages, QIFF 2025 delivered an immersive celebration of Qatar’s rich culinary and cultural landscape.
Rixos Gulf Tent: A Beachfront Ramadan Oasis Where Tradition Meets Modern Elegance
Doha, Qatar, 17 February 2025: Rixos Gulf Hotel Doha, the first all-inclusive beach resort in Qatar, is delighted to announce the return of its iconic Gulf Tent, reimagined as a breathtaking beachfront Ramadan oasis for the holy month of Ramadan 2025. Located along the scenic coastline of Qatar, this extraordinary tent celebrates the rich cultural heritage of Qatar while incorporating modern design elements, creating an unparalleled space for guests to immerse themselves in a Ramadan experience that blends tradition and elegance. This year, the design of Rixos Gulf Tent draws inspiration from the timeless beauty of Arabic style, with a particular focus on the traditional Arabic Majlis. The tent has been fully transformed into an exquisite Ramadan oasis, where elements such as intricate geometric patterns, rich textiles, and vibrant colours evoke the grandeur of an Arabic Majlis, creating a welcoming and luxurious atmosphere. Plush seating, ornate fabrics, and decorative lighting all work together to provide a cosy, intimate space for guests to enjoy their Iftar and Suhoor. “We are excited to bring back the Gulf Tent as an extraordinary Ramadan oasis,” said Rosette Fares, Director of Marketing and Communications at Rixos Gulf Hotel Doha. “For 2025, we’ve elevated the design and atmosphere to offer our guests a true sanctuary by the beach, where tradition and modernity coexist in perfect harmony. This transformed space invites guests to come together with family and friends to experience the spirit of Ramadan in a setting that is both serene and opulent.” What sets the Rixos Gulf Tent apart is its stunning beachfront location, providing guests with unparalleled views of the azure Arabian Sea and Doha’s magical skyline. The serene setting creates the perfect backdrop for Iftar and Suhoor experiences, allowing guests to relax and enjoy the warmth of traditional Arabic hospitality while being enveloped in the natural beauty of the seaside. The Gulf Tent promises more than just breathtaking design—it offers a complete cultural experience. Guests can enjoy a curated programme of traditional Arabic entertainment, designed to captivate audiences of all ages and fully immerse them in the festive Ramadan atmosphere. The culinary offerings are sure to delight, featuring an indulgent spread that combines authentic Arabic and Turkish delicacies alongside international gourmet dishes. Each meal is crafted to provide an exceptional dining experience, with flavours that honour tradition and elevate the experience. For more information on Gulf Tent Iftar and Suhoor experiences, guests can contact +974 4429 8666.
Five must-try experiences at QIFF 2025
Qatar’s most exciting food festival presents new attractions and unforgettable culinary experiences. The Qatar International Food Festival (QIFF) opens daily from 16:00 to 23:00 on weekdays and 15:00 to 00:00 on weekends until February 22, offering plenty to explore, savour, and enjoy. QIFF Ring New to QIFF 2025, the QIFF Ring offers visitors an exciting arena to compete and take on thrilling culinary challenges. From showcasing creativity in the ‘Cake Decoration Competition’ to family fun with a father-son ‘Juice Making Competition’ or taking on the classic ‘Burger Eating Challenge’, visitors can participate in a variety of exciting culinary challenges. The QIFF Ring promises an unforgettable experience for foodies to compete and win valuable prizes. Participants can register on www.qiffring.com The Cooking Studio Step into The Cooking Studio and witness 40 world-class chefs in action as they showcase their skills, share exclusive recipes, and bring the latest food trends to life. This interactive experience features live cooking demos, masterclasses, interviews, and hands-on workshops led by renowned local and international chefs. From Qatari delicacies to global flavours, the studio’s themed sessions this year include Spice It Up, Sweet Escape, EcoBites, Flame On! Grain Fiesta, Grow & Glow, Greet & Meat, Organic Scene. Upcoming International chefs taking part in the Cooking Studio include, Benjamin Nast, Surender Mohan, Fabrice Rosso, Nicolas Garate, and Karim Bourgi. Upcoming local chefs include Aisha Al Tamimi, Noof Al Marri, Mohamed Kamal and more. Michelin Guide Village The Michelin Guide Village, a highlight of QIFF 2025, brings world-class dining to the festival with nine Michelin-rated restaurants offering curated tasting menus at affordable prices. This exclusive experience gives visitors the chance to enjoy culinary excellence from renowned Michelin-starred establishments, including ARAYA, Aramburu, Talea by Antonio Guida, Trèsind Studio, Restaurant À L’aise, CTC Urban Gastronomy, R.HAAN, Molino de Urdániz, and LASAI Restaurante. Dinner in the Sky A fan-favourite experience, Dinner in the Sky makes its highly anticipated return to QIFF 2025, offering guests the chance to enjoy a gourmet meal 40 meters above the ground. Curated by talented chefs from Rixos Gulf Hotel, the experience combines exquisite dining with breathtaking panoramic views of the West Bay skyline. Visitors can choose from several curated expereinces throughout the day starting from 15:00 to 22:30 for a one-of-a-kind culinary adventure. These include High Tea, Twilight Flights, Dinner in the Sky, and the Moonlight Flight. To book your reservation visit, https://doha.platinumlist.net/event-tickets/dinner-in-the-sky-qatar. QIFF Juniors Zone A new addition to QIFF 2025, QIFF Juniors is a dedicated children’s zone offering fun activities and interactive experiences. This space features a lineup of family-friendly entertainment, including live performances, interactive educational shows that blend learning with fun, as well as clown acts and mesmerizing magic shows to captivate young audiences. Children can also enjoy endless activities like Mizo & Miza and gymnastics preformances. Additionally, the zone offers interactive stations where kids can explore their creativity. Visitors can park at DECC and access Hotel Park via the designated tunnel or metro users can take a short walk from DECC Metro Station. For the daily event schedule and updates, visit @qiff.qa on Instagram.
The Chedi Katara Welcomes Back Hani Akkari as General Manager
A Celebrated Return to Elevate Excellence in Luxury Hospitality Doha, Qatar – The Chedi Katara Hotel & Resort is delighted to announce the return of Hani Akkari as General Manager. With a distinguished career in luxury hospitality, Hani rejoins the team to further enhance the hotel’s reputation for excellence, reinforcing its commitment to delivering unparalleled guest experiences. “Hani’s return reflects our dedication to cultivating leadership from within and maintaining the highest standards in hospitality. With extensive experience across leading international brands and diverse markets, along with his familiarity with the property, Hani brings valuable industry expertise that will strengthen our commitment to operational excellence and outstanding guest experiences.” said Karim Bizid, Vice President of Operations, GHM. As General Manager, Hani will oversee all aspects of the hotel’s operations, setting new benchmarks in service, guest satisfaction, and innovation. His leadership will also focus on elevating the hotel’s culinary offerings and refining service standards to reinforce The Chedi Katara’s standing as one of the region’s most distinguished luxury hotels. With over 18 years of experience across Europe and the Middle East, Hani Akkari has built a reputation for curating refined hospitality experiences with a deep passion for excellence. “I am delighted to return to Doha and lead an exceptional team at The Chedi Katara,” said Hani Akkari. “I look forward to working with the team to ensure our guests continue to enjoy the highest level of hospitality in a setting that reflects both elegance and a deep sense of place.” Nestled within the illustrious Katara Cultural Village, in the vibrant heart of Doha, Qatar, The Chedi Katara seamlessly intertwines contemporary elegance with rich cultural heritage. Exquisite craftsmanship is evident throughout the property’s distinguished architecture, while its collection of opulent accommodations is meticulously curated to provide unparalleled comfort and mesmerizing views of the Arabian Gulf. Guests can expect nothing short of extraordinary, with a commitment to impeccable service and indulgent experiences, ensuring The Chedi Katara remains a beacon of GHM’s hallmark of timeless luxury.
Qatar Participates in the 9th GCC Ministerial Meeting for Tourism Officials
The State of Qatar participated in the 9th Meeting of Their Excellencies, the Ministers responsible for tourism in the Gulf Cooperation Council (GCC) countries which was held February 17th, 2025, in Kuwait. The meeting explored ways to enhance tourism cooperation among member states and support regional integration in this vital sector. The Qatari delegation was led by His Excellency Mr. Saad bin Ali Al Kharji, Chairman of Qatar Tourism. The ministers commended the key achievements of Gulf tourism in 2024, which strengthened the GCC’s position as an attractive global tourism destination. These accomplishments were driven by major events and high-quality projects that promote tourism diversity and offer exceptional visitor experiences. The meeting also discussed the potential for further tourism collaboration among Gulf states through specialised discussion sessions, which examined prospects for tourism integration, mechanisms for unifying regional promotional efforts, and enhanced cooperation in organising joint events and initiatives. During the meeting, Al Ain was announced as the Gulf Tourism Capital for 2025, in recognition of its rich tourism offerings, including natural, cultural, and heritage assets that reflect the region’s diversity. Additionally, the establishment of GCC Tourism Day on January 20th each year was approved, providing an annual occasion to highlight the achievements of the Gulf tourism sector and showcase leading projects and initiatives. At the conclusion of the meeting, it was agreed that the next ministerial meeting will take place in April 2026 in the United Arab Emirates, continuing efforts to strengthen cooperation and develop joint tourism policies that support the sustainable growth of the Gulf’s tourism sector.
Ooredoo Qatar Announces Asma Al Thani as Brand Ambassador, Championing Resilience and Women Empowerment
Leading Telecom to Support Pioneering Qatari Explorer on her Inspiring and Historic Expedition Doha, Qatar 17 February 2025: Ooredoo, Qatar’s leading telecommunications provider, has proudly announced Asma Al Thani as its official Brand Ambassador as part of the company’s enduring commitment to connecting the community to inspirational voices and stories. The announcement was made at a special press conference at Ooredoo’s HQ, attended by Sheikh Ali Bin Jabor Bin Mohammad Al Thani, Chief Executive Officer at Ooredoo Qatar, along with key members of the media and industry leaders. Asma Al Thani, a true pioneer in global exploration, is on a historic mission to become the first Arab—male or female—to conquer both the Explorers Grand Slam and all 14 of the world’s 8,000-metre peaks. Her ambitious journey, ‘Beyond Boundaries’, is metaphorically similar to Ooredoo’s own vision of pushing limits, embracing challenges, and connecting people. Sheikh Ali Bin Jabor Bin Mohammad Al Thani, CEO of Ooredoo Qatar, commented:”At Ooredoo, we proudly champion ambition, resilience, and leaders in our community. Asma Al Thani’s extraordinary journey is a testament to the power of perseverance and an inspiration to both Qatar and the wider Arab World. Just as we empower people through digital transformation and innovation, we are honoured to support Asma and women everywhere in reaching new heights. Her success will undoubtedly pave the way for future generations, and we look forward to celebrating her achievements as a role model for aspiring female leaders worldwide.” As a brand ambassador, Asma will collaborate with Ooredoo to engage audiences through a series of storytelling initiatives, digital activations, and community-driven programmes. Her journey will be closely followed through Ooredoo’s platforms, bringing followers exclusive behind-the-scenes insights into her expeditions, training, and the mindset required to achieve such remarkable feats of endurance. Asma Al Thani shared her excitement about the partnership: “Beyond Boundaries is more than just climbing mountains—it’s about proving that no dream is too big if you have the courage to pursue it. Ooredoo has always been a brand that pushes boundaries in connectivity and innovation, and I’m thrilled to partner with them on this journey. Together, we can inspire the next generation to believe in their potential, embrace challenges, and become the best they can be.” Sabah Rabiah Al-Kuwari, Senior Director of Marketing Communications at Ooredoo Qatar, added: “Asma Al Thani’s journey is a powerful reminder that no goal is too ambitious and no challenge too great when met with courage and perseverance. At Ooredoo, we are committed to supporting those who lead by example. Through this partnership, we aim to fuel the spirit of ambition, connectivity, and empowerment—values that define both Asma’s expedition and Ooredoo’s mission to improve lives.” Through this partnership, Ooredoo Qatar continues its role as a key enabler of community development, supporting initiatives that empower women and inspire all individuals—celebrating Qatar’s growing presence on the global stage.
